Omni-channel is a multi-channel sales approach that provides the customer with an integrated shopping experience. The customer can be shopping online from a desktop, mobile device, or by telephone, or in a bricks and mortar store and the experience would be seamless. It is important to distinguish an omni-channel user experience from a multi-channel user experience. Essentially, it comes down to the depth of the integration so that customer can access all channels conveniently. With Rista platform, you convert all of your sales channels into one omni-channel platform to deliver a true omni-channel shopping experience to your customers.
Rista offers a mobile point-of-sale (POS) that runs on tablets and smartphones. Equipped with mobile POS, the shop floor assistants will have the most up-to-date product and stock information. The assistants can check stock levels on all products for customers right on floor. And if they don’t have something in stock, they can order it direct to the customers’ house, now that’s in-store and online integration at its finest.
With Rista, you can share what’s available online and at other store locations with your customers. This gives your customers a unified view of company-wide product inventory. Customers can walk through the store aisles to touch and feel products. They scan barcodes using phones to access product information and can even complete the purchase process right on their phones
With our digital kiosks offering, business can setup the kiosk terminals in store. Customer use these terminals to view product availability, information and make purchases. The self-serve access kiosks are the best tool you can offer to customers to make quick purchase decisions and avoid long lines at checkout station. This also empowers store associates help customers find product they are looking for and create more opportunities to cross-sell and upsell items you don’t have in store.
The brick & mortar store retailer can create more value for their customers compare to plain online retailers. They can let customers shop online and pickup or return items in store. Customer loves to have this omni-channel access to a business. This provides convenience of shopping online without incurring shipping cost and offers immediate availability of an item. Many large retailers including Apple and BestBuy offers this facility to their customers.
Go an extra mile to build loyalty of your customers. Enable the customer to book a personal shopping slot with their stylists in any of your stores. Not only does it help build customer loyalty but it helps businesses sell more by giving extra attention to those few special customers. On Rista platform, customer can book these appointments according to their convenience to match their special occasions for their personal shopping experience.
Don’t make your customers wait for waiters to place an order on a crowded weekend. With Rista, your customers can use their personal phones to place orders. All orders are received right on the POS of the restaurants, so you can eliminate a middleman for food ordering even in your restaurant.
Ability to review what one has purchased before making the payment, is a dream of any customer. Now you can make their dream come true. With Rista, a business can share an order in progress with their customers via email, SMS or WhatsApp. So that your customers have a chance to review their order before making the payment. This also help businesses significantly reduce the average checkout time and avoid unpleasantness due to billing errors.
An omni-channel business interacts with its customers in multiple ways, in-person, on-phone or via mobile app. Our powerful omni-channel loyalty program helps you capture the customer purchases across all channels. Moreover it convert purchased into the loyalty points based on the business’s preference. Loyalty points are accessible to customers on their phones for redemption across all channels to build customer satisfaction and loyalty.